Nice to meet you, okinawapress (Okinawa Press).
As some of you may know who are reading this text, I would like to introduce myself as my first content outside of Instagram.
Okinawa Press is an Insta magazine that I started on Instagram in September 2018.One year and six months have passed since its establishment.
There were already many Instagram magazines on Instagram when we first opened our account.Insta Magazine is an account that transmits specific information.
At that time, there were many attractive accounts introducing Okinawa, but I also felt that something was missing.If there is a function to editorial and curate okinawan content, users will learn more about Okinawa.
We offer gourmet-centric content, which is of interest to women.
As of February 2020, the number of posts was 360, and the number of followers exceeded 160 million.When we first opened, we had no imagination to grow into a medium with such a response.
Opening of Owned Media
Now, as a new challenge this year, we will open owned media.The reasons for the establishment are the following two points.
- We want to deliver rich content that cannot be delivered on SNS.
- We want to bring to new users who have never been able to approach us before.
We are looking for a writer at Okinawa Press.For more information, please check the following.はじめまして､沖縄プレスです｡
I want to deliver rich content
Instagram has some aspects that are difficult to convey, making it difficult to provide details of the information.So in owned media, we will continue to disseminate okinawa spots in more detail from Instagram.
I want to reach new users
Users who don’t collect information on Instagram can also be approached by owned media through a search engine.
I introduced myself to the Okinawa Press and announced the opening of owned media, but I will continue to create content with user first from now on, so please look forward to it.